Riyadh · Saudi Arabia · Est. 2023

Creating Gravity,Connecting Opportunities.

Gravity Middle East is a Riyadh-based business development and strategic partnerships consultancy. We connect the right people, businesses, expertise and opportunities to create commercial value across Saudi Arabia and the wider Middle East.

  • Business development
  • Strategic partnerships
  • Market entry
PIF Tower and the King Abdullah Financial District skyline at dusk, Riyadh
Headquarters Riyadh, Kingdom of Saudi Arabia 24.7136° N · 46.6753° E
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At a glance

  • 21

    Featured projects

    Commercial, residential and F&B

  • 63

    Clients

    Government, semi-government and private sector

  • 39

    Brand partners

    Selected brand access network

  • 101M+

    SAR project value

    Combined disclosed value of six featured projects

  • 4

    Saudi cities

    Riyadh · Jeddah · Makkah · Madina

  • 5

    Areas of expertise

    From business development to technology and market entry

Kingdom Centre and King Fahd Road at night, Riyadh
  • 2023Founded
  • RiyadhHeadquarters
  • 2030Vision aligned

About Gravity Middle East

A strategic business enabler, rooted in Riyadh.

Founded in 2023, Gravity Middle East (GME) works with local and international companies, investors, real estate developers, brands and project owners to identify business opportunities, establish strategic relationships and facilitate successful collaborations.

Unlike companies that specialize in a single product or service, GME operates as a strategic business enabler. We leverage our professional network, market understanding and industry relationships to bring together organizations that can create value for one another.

Our role extends beyond introductions. We help identify client requirements, source the appropriate partners, coordinate commercial discussions, develop opportunities and facilitate progress toward successful business outcomes.

We identify opportunities, establish connections, and help turn relationships into business.

Our mission

To deliver integrated solutions that empower organizations, create sustainable partnerships, and drive growth in Saudi Arabia, aligned with Vision 2030.

Our vision

To be Saudi Arabia’s leading business enabler, connecting opportunity, design, and development to support the Kingdom’s Vision 2030 transformation.

Who we work with

We bring the right parties into the same orbit.

Our business revolves around one principle: connecting the right people, businesses, expertise and opportunities to create commercial value.

  1. 01Real estate developers and property investors
  2. 02Saudi and international corporations
  3. 03Government and semi-government organizations
  4. 04International luxury and lifestyle brands
  5. 05Construction, engineering and fit-out companies
  6. 06Technology providers and innovators
  7. 07Businesses seeking expansion or strategic partnerships in Saudi Arabia

Legal entity in the Kingdom

The Gravity of House of Ci in Saudi Arabia.

Gravity Middle East is proud to be the legal entity of House of Ci in the Kingdom of Saudi Arabia.

Cedrus International® House of Ci is one global house of design — architecture, interiors, turnkey fit-out and experiences under one roof, working from ten cities worldwide. In the Kingdom, the house operates from Riyadh through Gravity Middle East: one team and one standard, from the first sketch to the final key, with a Saudi-registered company accountable on the ground.

One house. Two names.

  • Legal entityof House of Ci in the Kingdom
  • 29executed projects in the joint portfolio
  • 10cities worldwide, one house
Cover of the portfolio “The Gravity of House of Ci in Saudi Arabia” PDF
House of Ci × Gravity Middle East — Portfolio Executed projects in the Kingdom · 54 pages · PDF A proud collaboration between House of Ci and Gravity Middle East.

Our expertise

Five business areas. One point of connection.

Our activities are organized around five principal business areas, each built on the same foundation: understanding commercial requirements and connecting the organizations that can fulfil them.

  1. 01Business Development & Strategic Partnerships
  2. 02Real Estate Development & International Brand Partnerships
  3. 03Design, Construction, Fit-Out & Furnishing
  4. 04Technology & Innovation
  5. 05Corporate Development & Market Entry
Al Faisaliah Tower illuminated at night, Riyadh

Business Development & Strategic Partnerships

The foundation of GME.

We connect businesses with potential clients, investors, project owners, contractors, suppliers and strategic partners. We help organizations expand their commercial networks, enter new markets, secure new business opportunities and develop long-term relationships.

What we do

  1. 01Connect investors with real opportunities
  2. 02Ensure projects meet international standards
  3. 03Manage outcomes end-to-end
  4. 04Support government initiatives and PIF programs

Our focus

  • DeliveryExecute with excellence
  • ComplianceMeet all requirements
  • Long-term valueBuild for the future

Gravity Middle East represents the next generation of Saudi companies: locally rooted, globally capable, and fully aligned with the Kingdom’s Vision 2030.

Discuss an opportunity
Luxury residential interior with dining room and chandelier

Real Estate Development & International Brand Partnerships

Brands bring destinations to life.

We work with real estate developers, investors and international brands to identify and facilitate opportunities in branded residences, hospitality, luxury developments and commercial real estate. Through our international relationships, we connect developers with luxury, lifestyle and hospitality brands that enhance the identity, positioning and commercial appeal of their projects.

Focus

  • Branded residences
  • Luxury hospitality
  • Lifestyle destinations
  • Mixed-use developments

What GME brings

  1. 01Iconic brand access

    Selected luxury and lifestyle brand relationships, considered against the project brief.

  2. 02Opportunity development

    Introductions and commercial discussions structured around a defined development opportunity.

  3. 03Market context

    A Saudi and regional perspective that helps partners assess fit, positioning and market entry.

  4. 04Long-term value

    A focus on durable brand, developer and investor relationships beyond the first introduction.

Brand availability and engagement depend on the project brief and confirmation by the relevant brand.

Discuss an opportunity
Reception lounge with timber walls and curved seating in a Riyadh office

Design, Construction, Fit-Out & Furnishing

Provided through House of Ci.

Design, engineering, interior fit-out, construction, furnishing and procurement are provided through Cedrus International® House of Ci — for corporate offices, commercial developments, retail outlets, hospitality projects and residential properties. Gravity Middle East introduces the opportunity and supports the commercial coordination; House of Ci designs and delivers.

  1. 01
    Concept & design

    Creative space planning, interior design concepts and architectural coordination tailored to your brand and functional requirements.

  2. 02
    Fit-out execution

    Furniture selection, procurement, installation and turnkey fit-out for offices, retail and hospitality spaces.

  3. 03
    Construction management

    Renovation and construction oversight: coordinating contractors, managing timelines and ensuring quality control through to handover.

Discuss your project with House of Ci
Fibre-optic strands glowing in warm light

Technology & Innovation

Introducing proven platforms to the Saudi market.

We introduce innovative technologies, specialized equipment and advanced business solutions to opportunities within the Saudi market — identifying technologies with strong market potential, connecting them with the right clients and stakeholders, and supporting their commercial introduction and expansion.

Technology focus areas

Office building at night with illuminated floors

Smart buildings & spaces

Operational intelligence

GME provides smart-building technologies — connected systems, analytics and automation — that help organisations understand and manage how their buildings and spaces are used, supporting safety, efficiency and better operational decisions.

KAFD Metro Station at night, Riyadh

Travel, mobility & venues

Visitor & passenger experience

GME provides digital solutions that improve the experience of travellers and visitors — clearer information, smoother flows and better communication — across airports, transport hubs, venues and large public facilities, scoped to each operator’s needs and approved system integration.

Saudi market activation

GME identifies proven international technologies and activates them in Saudi Arabia, from the first use case to an approved deployment.

  1. 01Qualify the use case

    Define the operational requirement and assess where the technology can add value.

  2. 02Connect stakeholders

    Bring the solution into the right client and decision-maker conversations.

  3. 03Support demonstration

    Coordinate the information, site context and local dialogue required for evaluation.

  4. 04Enable deployment

    Support the path from an approved use case to a structured local implementation.

Discuss an opportunity
King Abdullah Financial District and its metro station at sunset, Riyadh

Corporate Development & Market Entry

Helping businesses establish and grow in Saudi Arabia.

We support international businesses looking to establish or expand their presence in Saudi Arabia. By leveraging our local relationships and understanding of the market, we help companies identify opportunities, develop partnerships, connect with potential customers and navigate commercial expansion.

  • Market access consulting

    Strategic business development guidance tailored to Saudi Arabia’s market landscape and regulatory environment.

  • Regulatory guidance

    Navigation through the licensing, compliance and partnership requirements specific to Saudi market entry.

  • Workspace solutions

    Flexible office options, from short-term setups to permanent headquarters, designed around your operational needs.

  • Complete setup services

    End-to-end design, fit-out and operational implementation to get your business running seamlessly.

Discuss an opportunity

How we work

From first conversation to measurable progress.

Our role extends well beyond the introduction. Every engagement follows the same disciplined path.

  1. 01

    Understand

    Identify the client’s requirements and commercial objectives.

  2. 02

    Source

    Source the appropriate partners, investors, brands or solutions.

  3. 03

    Connect

    Establish the relationships and bring decision-makers together.

  4. 04

    Coordinate

    Coordinate commercial discussions and develop the opportunity.

  5. 05

    Progress

    Facilitate progress toward successful, measurable business outcomes.

Why Gravity Middle East

Trusted. Experienced. Results-driven.

GME is not a conventional intermediary, nor a company limited to one industry. Our strength lies in understanding commercial requirements and connecting multiple sectors, organizations and decision-makers.

  • Trusted relationships

    Established connections across government, semi-government and private sectors.

  • Local roots, international reach

    Saudi market knowledge combined with access to international networks, brands, specialist partners and opportunities.

  • Integrated expertise

    Multi-sector capabilities united under one trusted point of contact.

  • Turnkey coordination

    Complete project coordination from concept to commissioning, with design and delivery through House of Ci.

  • Long-term relationships

    We build lasting commercial relationships rather than focus on individual transactions.

  • Vision 2030 alignment

    A strategic focus on Saudi Arabia’s priority growth sectors.

Projects & collaborations

Selected projects across the Kingdom.

A selection of projects and collaborations across Riyadh, Jeddah, Makkah and Madina. GME’s role centers on business development, client relationships and commercial coordination; design, fit-out and construction are delivered through House of Ci, with specialist partners named where applicable.

Project footprint

Across the Kingdom — and beyond.

  • RiyadhDiriyah Gates (PIF) · Ministry of Finance · FII Headquarters · Ministry of Commerce · SNB Tower · bioMérieux · and more
  • JeddahFormula One hospitality façade · LG Showroom · NOUG
  • MakkahNOUG
  • MadinaRadisson Hotel
  • LebanonBeit Mary villa
Riyadh Jeddah Makkah Madina Lebanon

Strategic network & partners

A network built on trust.

Our partnerships span government, retail, investment, technology, hospitality, entertainment, F&B and much more — a diversity that reflects our ability to adapt and deliver excellence across every field.

Clients we are proud of

  • Public Investment Fund (PIF)
  • Ministry of Municipal, Rural Affairs & Housing
  • Ministry of Housing
  • Saudi Aramco
  • G20 Saudi Arabia 2020
  • Presidency of State Security
  • Ministry of Health
  • AgriServ – National Agricultural Services Co.
  • General Authority for Statistics
  • Ministry of Education
  • Digital City
  • Ministry of Energy
  • Ministry of Environment, Water & Agriculture
  • Future Investment Initiative
  • Ministry of Industry and Mineral Resources
  • RAZA
  • Tahakom Investments Company
  • Ministry of Tourism
  • Ministry of Finance
  • Royal Court – Decision Support Center
  • Saudi Data & AI Authority (SDAIA)
  • The Red Sea Development Company
  • Princess Nourah bint Abdulrahman University
  • Shaker Group
  • Prince Sultan University
  • National Program for Community Development (Tanmiah)
  • National Renewable Energy Program
  • SITCO Pharma – Saudi International Trading Co.
  • Qiddiya
  • Olayan
  • Jotun
  • Osool
  • Elm
  • Juffali
  • Clean Development Mechanism Designated National Authority
  • Richard Attias & Associates
  • General Commission for Audiovisual Media
  • Saudi Arabia Railways (SAR)
  • Saudi Information Technology Company (SITE)
  • bioMérieux
  • Jeddah Chamber
  • Saudi Business Machines (SBM)
  • Matarat Holding
  • Zain
  • Riyad Bank
  • Cisco
  • Kudu
  • Raphelah Contracting
  • Schneider Electric
  • UNIMAC
  • Tatweer Buildings Company (TBC)
  • Najm
  • Goodies Selections
  • Give Me Five
  • Hikvision
  • Arcadis
  • Polytron
  • OSN
  • Gulf Insurance Group (GIG)
  • Mille Feuille Bakery
  • Marble Slab Creamery
  • Al Sadhan
  • Enova by Veolia
  • International technology access

    • Selected technology providers

    Proven technologies — from smart buildings to travel and mobility — that GME introduces and activates in the Saudi market.

  • International brand access

    • 39 selected brands

    Luxury, fashion, automotive, hospitality, design and lifestyle brands. Engagement depends on the project brief and confirmation by the relevant brand; details are shared on request.

  • Our design house

    • House of Ci

    Gravity Middle East is the legal entity of Cedrus International® House of Ci in the Kingdom — one house, two names.

    Visit ci.design

Registered in the Kingdom

  • Commercial RegistrationMinistry of Commerce
  • VAT RegistrationZakat, Tax and Customs Authority
  • Riyadh ChamberMembership certificate
  • Unified National Number7055255249

Our belief

Meaningful business opportunities begin with the right connections.

By bringing together expertise, relationships, innovative solutions and commercial opportunities, we help businesses expand their possibilities and turn strategic relationships into measurable progress.

Our objective is to become a trusted point of connection between Saudi Arabia’s growing market and the local and international businesses seeking meaningful commercial opportunities.

Contact us

Let’s create gravity together.

For direct inquiries, partnership opportunities and business development discussions, our team in Riyadh is ready to talk.

Send an enquiry

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How we can work together

For design, fit-out and construction projects, contact House of Ci

We use your details only to respond to your enquiry. Privacy notice

Your data

Privacy notice

Who we are

Gravity Middle East Company (LLC), Riyadh, Kingdom of Saudi Arabia — Unified National Number 7055255249. Contact: info@gravity.deal.

What we collect

Only the details you choose to send through the enquiry form — name, company, email, phone (optional), enquiry type and message — together with the technical data needed to protect the form from abuse: your IP address and the time of submission.

Why we use it

To respond to your enquiry and discuss a possible collaboration. We do not use your details for marketing without your consent, and we never sell them.

Storage and retention

Your enquiry is stored securely on our website server and in our business mailbox, is accessible only to authorised Gravity Middle East staff, and is kept only as long as needed for the enquiry and any resulting business relationship, or as required by law.

Sharing

Only with partners directly involved in your request and with your agreement, or where the law requires it.

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Your rights

Under the Saudi Personal Data Protection Law you may ask to access, correct or delete your personal data, or withdraw your consent, by writing to info@gravity.deal.

Last updated: October 2026